This is a sponsored post in collaboration with Liberty London

If you want to enhance your skincare routine, maintaining good care around the eyes is indispensable. Using eye cream at the correct point within your skincare routine will also help get the best out of them. I will explore eye cream benefits and options throughout this blog post.

What is eye cream? 

Eye cream is a targeted moisturiser for the surrounding eye area and can help with more than keeping them moisturised. Having a moisturiser designed for the eye area is essential as it has more delicate skin than the rest of the face. The thin skin is also why this becomes a skin concern location as it is frequently the first to show the early signs of ageing. 

Hydrates

Not only the most fragile, but the undereye area is also more susceptible to dry skin compared to the rest of the face. Suppose you seek something suitable without additional treatment benefits, then humectants like hyaluronic acid would help retain moisture. Other beneficial ingredients include; emollients that help with texture, and occlusives such as mineral oil which forms a protective barrier, are a great place to start. 

Ageing

The protein that gives your skin structure is collagen—the loss of collagen and elasticity with age results in fine lines and wrinkles. While the exact age your collagen production begins to decline will vary, it’s usually around 25 becoming more noticeable after 30. With UV exposure, pollution, bad habits, and poor diet choices, you can accelerate your collagen loss. It is essential to use good practices and sun protection measures to prevent fine lines and wrinkles with a good eye cream. 

If your want to reduce fine lines and wrinkles, then there are some key ingredients to look out for:

• Peptides – Amino acid, which builds collagen and hyaluronic acid and keeps cells and tissues bound together 
• Retinol – Vitamin A increases skin elasticity by speeding up cell turnover and collagen production 
• Antioxidants – Vitamin C reduces signs of sun damage 

Puffiness 

Caffeinated eye cream is beneficial as part of your AM routine. Caffeine works by constricting the blood vessel in the undereye area, reducing blood flow and decreasing puffiness. With the correct level of caffeine, blended eye creams can provide temporary relief from undereye puffiness.

Dark Circles

With age, a natural volume loss contributes to dark circles. Other contributors include screen time, lack of sleep, allergies, genetics and diet. A broad-spectrum SPF can support the reduction of sun exposure and the risk of hyperpigmentation. Although creams won’t banish dark circles, they will brighten the area with ingredients that diffuse light for noticeable improvement. 

With such a selection of eye creams on the market, it can be a challenge to decide particularly if you have a more Skiniimalistic approach to skincare. So, you can always pick up one that covers multiple concerns which, is particularly useful if you are wanting to tackle dark circles and puffiness.

Tips

When selecting eye creams, you should also consider the routine. For example, retinol is sensitive to sunlight and would be more suited to a PM routine, whereas SPF would be more suited to an AM routine. 

Use it before other products and skincare treatments to get the most out of your eye cream. Avoid rubbing the area during application and instead apply with a ring finger tap in an upward motion. Allow 2 minutes for the product to absorb before continuing with the rest of your routine.

Which eye cream will you be giving a try?

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